7 Strong Pillars For A Successful Content Marketing Of Your Blog

                                                                   

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Content Marketing of Blog


There are 10 essential basic features, a blogger must follow if the ultimate aim is to draw reasonable amount of organic traffic from search engines.

Never expect a blog to soar high in popularity quickly. It takes a lot of hard work and patience. 

By keeping in mind these 10 indispensable features one can expect to go in the positive direction before long.

  

Content is The Mother

The basic part of a blog is its quality content. Whatever good design and seo techniques a blogger implements and follow, the blog is not going to draw viewers or readers if it lacks in its content.

Remember, if the viewers and new bloggers find something important in your blog and can learn something from your content, implementing which they are benefited, those viewers will surely revisit your blog frequently for more stuff.

In this context, it may be mentioned that 'Google Analytic' is of immense help. It helps the blogger to find out not only the location and language of viewers but also shows which topics are drawing more traffic. 


Killer Heading 


When the visitors enter into your blog, the first thing that catches their eyes is its headline. 

A catchy, wonderful and interesting headline is most likely to be clicked. No doubt, headline is most crucial in deciding the failure or success of a blog. 

There are a few amazing Websites that generate superb headline ideas for bloggers. Find a list of such amazing Headline Generating Websites.

7 Awesome Domain Name Generators




Keywords

Needless to say that all bloggers are somehow aware of the importance of keywords in an article. There might be a lot of difference between two bloggers posting articles on the same niche but choosing different keywords.

Keyword may be a single word or a group of words. All search engines including Google show results of search in SERP on the basis of these words. 

Bloggers Uncover and Rediscover Keywords

How to find the best Keyword for your blog

8 Most popular websites to check Google Keyword ranking for your blog



Guest Post

Professional and established bloggers with high domain authority allow promising bloggers an opportunity to post articles in their websites based on their niches. A blogger can apply to these famous bloggers in the specific format available in their websites, with a sample article. After strict scrutiny, if your article is found to be of useful and quality content, then is is posted in their sites with a link to your blog. This is called guest post. Any blogger of reasonable standard can draw huge traffic with the help of guest post. Their are a lot of websites who pay guest bloggers handsome. 

100 plus verified websites are waiting to pay you for guest blog posts

Guest post is one of the few tools in the hands of bloggers to draw large traffic from other websites. If your ultimate aim is to make money from your blog being an approved publisher of Adsense,  then you must attach a lot of importance to number of daily traffic.

Even if you get much awaited approval from Adsense for your blog, still you won't be able to make a headway without reasonable number of traffic. 


Frequency of Posting

Remember, all search engines quickly forget your blog if new articles are not published on a regular basis. It doesn't mean you have to published new articles on a daily basis. Frequency means a few articles at least in a month. 

Whenever a new article is posted in the blog, the search engines automatically come to index it within a few days. As a result, all articles of the blog are indexed afresh and the search engines remember your blog and produce your blog in the search engine pages(SERP). 

In the absence of frequency, your blog gets automatically removed from index and the number of viewers come down rapidly.

Even a super blog can disappear from search results as quickly as it came in the absence of frequency. Viewers remember a blog who is regular and has got new stuff for readers.


Loading Factor   

Loading factor may prove to be a major impediment in the way of getting high organic traffic from search engines. Viewers become impatient and leave your blog, if it takes more than 15 seconds to load.

A lot of photos, videos, advertisements or widgets may raise the loading time considerably and increase the bounce rate.

So always attach importance to quick and smooth loading time as it leads to good user experience. Viewers love a blog that they can quickly navigate and read.


Promotion

Building an email campaign pays. You may remain assured that some traffic will surely come to your blog from the emails sent.

Not to mention, social networking platforms have an unlimited potential. If you are a regular visitor to these sites including social forums, just leave a back link to your blog with your each comment and post. The result may be amazing for content marketing of your blog.